Montgomeryville, Pennsylvania - The Bicycle Product Suppliers Association announces new dates, location and conference director for the 12th annual BLC event
In an effort to better leverage networking opportunities and industry leadership attendance, the Bicycle Product Suppliers Association (BPSA) today announced it signed a three-year agreement with the Sea Otter Classic to host its annual Bicycle Leadership Conference (BLC) in conjunction with the cycling festival through 2011.
The 2009 BLC will be held April 15-17, 2009 at the Sea Otter host hotel, the Embassy Suites in Seaside, Calif. The 2009 Sea Otter Classic will be held April 16-19 at the Laguna Seca Recreation Area in Monterey Calif., and is considered the world’s largest cycling festival.
“Aligning ourselves with the Sea Otter Classic, a well-attended and highly relevant cycling-focused event, is one way we can further support our attending membership and improve the effectiveness of our conference,” said John Nedeau, president of the BPSA and vice president of global sales for SRAM. “Because many of our members also attend the Sea Otter Classic, we are confident that by combining the two events we will boost attendance from manufacturers and suppliers alike.”
