Waterloo, WI – Trek Bicycle today announced that 3‐time Ironman Champion Chris Lieto has signed a two‐year extension to his sponsorship agreement. A Trek athlete since 2006, Lieto will now continue to ride and race on Treks through the 2009 season. Unique among the sport’s elite athletes in that he participates in pro 1/2 road racing as part of his training regiment, Lieto will race both his Trek Equinox TTX SSL and a Trek Madone 5.5 for the 2008 season.

“I am thrilled to continue on as a part of the Trek team for the next two years,” said Lieto. “Representing Trek is an honor, and I am proud to partner with a company that produces such high quality products. Their investment and commitment to superior quality and performance is unparalleled, and I can’t imagine riding any other bike. Heading into the 2008 season with Trek gives me confidence that I’ll have a distinct performance advantage over my competition and that my year is going to be strong once again.”

“There is no better ambassador for Trek than Chris Lieto,” noted Trek Road Bike Brand Manager, Scott Daubert. “No one is as professional as Chris at providing equipment feedback and spreading the good word about Trek and Bontrager speed parts. Trek and Bontrager are trying hard to make a bigger impact in the world of triathlon and with athletes like Chris representing us, we’re sure to continue making a difference.”

With a racing pedigree dating back to Lance Armstrong’s 2005 Tour de France Championship, Trek’s Equinox TTX has been painstakingly refined in the wind tunnel into the ultimate wind‐defying triathlon bike. Careful attention to aerodynamic details has helped the Equinox TTX score the lowest drag numbers ever recorded at the San Diego Low Speed Wind Tunnel by a male athlete. Chris Lieto will rely on these superior aerodynamics to provide him with the advantage he needs as he races for victory at the Ironman World Championships in Kona, Hawaii. Trek’s Equinox TTX is available in four models for 2008, from the extreme value OCLV White TTX 9.0, to the flagship OCLV Red Equinox TTX 9.9 SSL, which tips the scales at a feathery 16.8 lbs. Equinox TTX prices start at $3079.99.

Completely redesigned for 2008, Trek’s all‐new Madone sets a new benchmark for the ultimate road racing bike. Featuring a host of innovations and technological advancements, the all‐new Madone strikes the perfect balance of low weight, structural efficiency, everyday usability, and unmatched ride quality. Available in Pro and Performance fits, both sharing Trek’s proven racing geometry, the all‐new Madone comes in three different OCLV platforms and 11 different models, including women’s specific design models. Prices for the all‐new Madone start at $3019.99.

About Trek Bicycles:
Headquartered in Waterloo, Wisconsin, Trek Bicycle Corporation is a global leader in bicycle design and manufacturing. From the original hand‐built steel touring frames introduced in 1976 to the revolutionary OCLV carbon fiber first introduced in 1992, Trek’s passion for innovation, quality, and performance leads the industry with next‐generation technology and thinking. With an unprecedented eight Tour de France titles in the last nine years, six straight 24‐hour World Solo Mountain Bike Championships, and countless other professional wins, Trek enjoys a rich tradition of victory in the world’s premier cycling events. Today, with a broad range of bicycles and cycling products under the Trek, Gary Fisher, LeMond, Bontrager, and Klein brand names, Trek continues to pursue new ways to bring the joy of cycling to all people.